With more and more bloggers go online, how to attract traffic becomes the primary concern of the blog owner. If nobody comes for a long period of time, you will feel disappointed and lose interest in writing. Although you can find thousands of blogs through search engines, many of them have already been discarded not long after its opening.
There are many online marketing theories to promote the blogs, like advertisement and SEO. But the reality is greatly different from the textbooks. For most bloggers, they do not have enough budget to conduct big scale companion. And they still hope to get some revenue from the blog itself. Leaving comments on other’s blog is of low efficiency because your comments are most likely to be filtered out automatically by program as spam.
Become a successful blogger to attract readers, the writer must have real experience and in-depth ideas in a certain field. For example, in photography, the writer shall know about the quality of cameras, shooting experiences for some time, consideration of some technical problems and solution try-and-error. With these as the preparation, s/he can publish these tips into blog.
After that s/he shall go to communicate with others, including bloggers with same interests on photography, photographers using the same camera, or publishing agency in the shooting theme. Join online forums and communities to exchange ideas with these people and enter the circle to make others know who you are.
Where to start from? Find a topic that you have something in common with others. For example, you can talk about your shopping experience when you purchase your camera. You can talk about where you bought it, the price, the service and the product quality, etc. This will attract many listeners who are using the same products.
Since you have already owned a lot of things, you can talk with others about them, your cell phone, car, notebook, mp3, and iPod, etc. You can share your car-buying stories at mydrive.com, a specialized auto business site. Or you can post your positive or negative comments about company, products or services at my3cents.com.
Another design is AcoBay.com. It focuses on the communication between consumers regarding the purchased product and using experiences. It is interactive rather than static display of product reviews. Users can put forward questions to reviewer so that more specific and detailed information can be available. One interesting feature is that you can find people who bought same products as yours across different product lines. For example, another guy using iPone 3G, Sony DSLR-A700 camera, and driving BMW 7 Series sedan.
After you make yourself known in the online community, you can introduce your blog to your network and they are more liable to accept it.
Jack Yang
http://www.articlesbase.com/blogging-articles/blog-marketing-via-online-word-of-mouth-716170.html
